Privacy Policy

3.1 About This Policy

Ashley Perfume & Cosmetic Pty Ltd (ABN 77 695 922 617) ("we", "us", "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose and manage your personal information in connection with our website and our business operations, in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

If our annual turnover is under $3 million, we may qualify for the 'small business' exemption under the Privacy Act (subject to certain exceptions, e.g. trading in personal information, or providing health services). We nonetheless choose to comply voluntarily with the APPs to build customer trust and to satisfy payment-provider and platform requirements.

3.2 Personal Information We Collect

We may collect the following types of personal information:

• Contact details: name, email address, phone number, billing and delivery address
• Order and payment information: order history, payment method details (processed securely by our payment provider — we do not store full card details)
• Account information: username, password (encrypted), order preferences
• Technical information: IP address, browser type, device information, and website usage data (via cookies and analytics tools)
• Communications: enquiries, feedback, and correspondence you send to us

3.3 How We Collect Personal Information

We collect personal information directly from you when you browse our website, create an account, place an order, subscribe to marketing communications, or contact our customer service team. We may also collect information automatically through cookies and similar technologies, and from third parties such as payment processors and delivery carriers.

3.4 How We Use Personal Information

We use personal information to:

• Process and fulfil your orders, including payment, delivery and customer support
• Communicate with you about your orders, account, or enquiries
• Send marketing communications, where you have opted in (you may unsubscribe at any time)
• Improve our website, products and services
• Comply with our legal and regulatory obligations, and prevent fraud

3.5 Disclosure of Personal Information

We may disclose your personal information to:

• Delivery and logistics providers, to fulfil your orders
• Payment gateway providers, to process payments securely
• IT service providers and website hosting providers
• Marketing and analytics platforms (e.g. email marketing services, website analytics)
• Professional advisers, regulators, or law enforcement, where required by law

We may disclose personal information to overseas recipients, for example where our hosting, payment or email marketing providers store data on servers located outside Australia. Where this occurs, we will take reasonable steps to ensure such recipients handle your information consistently with the APPs.

3.6 Cookies and Website Analytics

Our website uses cookies and similar tracking technologies to improve your browsing experience, remember your preferences, and analyse website traffic (e.g. via Google Analytics). You can adjust your browser settings to refuse cookies; however, this may affect the functionality of our website.

3.7 Data Security

We take reasonable steps to protect personal information from misuse, interference, loss, and unauthorised access, modification or disclosure, including through the use of secure servers, encryption, and restricted access controls. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

3.8 Access and Correction

You may request access to, or correction of, the personal information we hold about you by contacting us at wuh517019@gmail.com. We will respond within a reasonable time. We may need to verify your identity before providing access.

3.9 Marketing Opt-Out

You can unsubscribe from our marketing emails at any time using the 'unsubscribe' link in any email, or by contacting us directly. This will not affect transactional communications relating to your orders.

3.10 Complaints

If you have a concern about how we have handled your personal information, please contact us at wuh517019@gmail.com. We will investigate and respond within a reasonable time. If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.

3.11 Changes to This Policy

We may update this Privacy Policy from time to time. The updated version will be posted on our website with a revised 'last updated' date.

3.12 Contact Us

For any privacy-related enquiries, please contact us at:

• Ashley Perfume & Cosmetic Pty Ltd
• 58 Amy St, Campsie NSW 2194, Australia
• Email: wuh517019@gmail.com